About a year ago, I wrote about how link blogs are attention streams.  The premise behind that post was that while attention algorithms can uncover what people are paying attention to, the articles people are sharing provide an even better way of determining their attention.

As I mentioned in that post, seeing what other people are paying attention to has brought me a ton of relevant articles that I would otherwise have missed.  The folks at ReadBurner had a similar idea, and they built a great service which displays the most frequently shared content across the web.

In the past, ReadBurner has relied solely on Google Reader and Netvibes for its shared content.  That just changed.

NewsGator has partnered with ReadBurner, and as a result, it’s now dead simple to share your NewsGator clippings with ReadBurner.  This means that FeedDemon, NetNewsWire, NewsGator Inbox and NewsGator Online customers can easily share their clipped articles with ReadBurner.

Here’s how it’s done:

1. If you haven’t done so already, share one of your clippings folders as an RSS feed (this screencast explains how this is done in FeedDemon).
2. Copy the URL of the shared clippings feed to the clipboard (in FeedDemon, you can do this by clicking the “Copy” link from the clippings properties).
3. Browse to http://www.readburner.com/
4. Go to the "Add Feed" option on the right hand side of the ReadBurner menu bar, then select “NewsGator Clippings” and enter the URL of your clipping feed.

Once you’ve done that, your clippings feed will be shared with ReadBurner.

Side note: Keep in mind that you can share any web page with FeedDemon – you’re not limited to sharing items from RSS feeds, but can instead share any article you find on the web.